Chinese internet culture

Can virality be taught? The more than 20 people gathered in a room in Shenzhen, in China’s southern Guangdong province, certainly think so.  Some have forked out as much as $1,400 for a weekend crash course on how to create short, funny videos that will get lots of views on Douyin, ByteDance’s Chinese version of its short-video app TikTok. Lots of clicks lead to potential advertising endorsements, or so the equation goes. Zhang Bo, a moon-faced man in his late 30s, is the man who promises to unlock the secrets of creating crazy popular videos.  Perched on a white table at the front of the class, Zhang regaled us with how one client made over $10.1 million in just three days following his met

A viral blog that attacked Australia’s failure to stop the months-long bush fires and implied Chinese firefighters were braver and more patriotic has stirred vigorous online debate. The post, published on China’s Facebook-like WeChat, contrasted the situation in Australia with China’s largest-ever wildfire, which lasted just under a month in 1987.  The article quickly racked up more than 23 million views, but was criticized by high-profile media commentators for insensitivity and using nationalism to generate cheap viral clicks. Friday’s article, titled “If it weren’t for the Australian bush fires, I would’ve never known that China was so powerful 33 years ago,” also suggested that Australia

Ma Gongzuo, a beekeeper in Zhejiang, China, has garnered more than 700,000 followers on Douyin, the Chinese version of video app TikTok. From opening up a hive to swimming in a river to chopping wood, he has used the service to share his day-to-day life in China’s rural areas with his followers.

Zeng Mou, who lives in Guangxi, in the southwest of China, first got his Renren account in 2006.  The Chinese social networking site was part of daily life for the college student, who would regularly post photos and engage with his friends on the platform. Fourteen years down the road, the now 33-year-old civil servant still logs on daily “just out of habit,” but there is hardly anyone to engage with. “Nobody uses it,” he said of the once-popular platform that was known as “China’s Facebook.” Old-timers like Zeng, who have been hoping for the revival of the platform, have some reason to cheer now.  Renren launched its first social networking mobile app last Monday in a bid to attract new

Chinese mobile users are spending more time than ever on their devices, according to a report published by research firm QuestMobile on Thursday. From the beginning of 2019 to the end of last November, each user spent an average of 6.2 hours a day – or 1.8 full days a week – using mobile devices to get online. The number represents an 11.3% increase over the same period last year, data from QuestMobile showed.  The average number of apps they used per month also increased from 21.3 in 2018 to 23.6 in 2019, according to the report. 6.2 hours Average time Chinese users spend on their mobile devices per day A separate report by research firm eMarketer in May last year estimated that the average

A man from northern China’s Hebei province, known as Pangzai, has become an online star for his unique “tornado” style of drinking beer. He's become an online sensation after videos of his beer drinking and brick breaking went viral online.

A Chinese live-streaming app has lost its appeal and was ordered to pay compensation after a “rooftopper” fell to his death while doing live-streaming from the top of a skyscraper.  Wu Yongning, known as China’s No 1 rooftopper, had more than one million followers on several live-streaming apps and had uploaded almost 300 videos of his daredevil stunts in which he scaled tall buildings without any safety equipment. Wu, who said he relied only on “martial arts training and careful planning,” plunged to his death from the top of the 62-story Huayuan Hua Center in the central Chinese city of Changsha during a live stream in November 2017. He was 26. In May, the Beijing Internet Court ruled that

Kim Kardashian may be an internet-breaking reality TV mogul with a net worth of $350 million. But in China, she is still struggling to connect with fans. To crack the Chinese market, which has the world’s biggest base of internet users, Kardashian will personally pitch her perfumes on an online shopping channel.  The US reality TV star will appear live on the online marketplace Taobao on Wednesday night to promote her KKW Fragrance line. (Taobao is owned by Alibaba, which also owns Inkstone.) She won’t be selling on her own. Kardashian will be a guest on the channel of a top Chinese shopping influencer, as part of KKW’s sales campaign for the upcoming November 11 “Singles’ Day,” China’s ann

China’s booming online video scene offers something for everyone: cute animals, cooking tutorials, quirky artwork and now, a glimpse into the world’s most reclusive country. Residents in China’s northeast near North Korea have gained legions of fans online by posting videos of North Koreans on the other side of the border.  On the popular video and live-streaming site Kuaishou, users have posted hundreds of videos of North Koreans walking on the road, shopping at markets, riding bicycles and even taking baths in the Yalu River that separates the two countries.  “We can film them because the river is quite narrow here,” a 34-year-old video host in the northeastern county of Changbai, which ov

The desecration of two Chinese flags during protests in Hong Kong has sparked a backlash among internet users in mainland China. Pro-Beijing businesses and schools in Hong Kong have also come forward to defend the flag. A middle school in the district of North Point organized a flag-raising ceremony on campus on Monday, even though the school is on summer vacation. Principal Ng Wun-kit of the Pui Kiu Middle School said teachers and students were called back on short notice to take part. “We saw [on the news] that some rioters in helmets threw the Chinese national flag in the harbor and we strongly condemn such behavior. It was disrespectful,” Ng said. “We wanted to show that we are one of th